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Vinyl & T
Self Promotional Packaging
The 7" single record sleeve concept communicates my professional and personal interests in typography and vinyl records, the label is a circular pop-out business card. Inserted into the sleeve is a folded A3 poster/CV insert; this presents me as a designer and promotes my design style and love of typography. On the poster, there is an opportunity for potential clients to answer a question regarding their favourite typeface. Participants that email in would receive a limited edition luxury boxed typographic t-shirt and further work samples.
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